This is an email we sent out on Friday, April 25, 2014.
Friday, April 25, 2014
The sales page at ‘FBA Fast Track’ is blowing up with comments!
200 of them as I write this.
One of the more controversial techniques we mention there (and over in our training) is the “bitch slap”…
A lot of people take offense to the term.
Sorry about that.
It *IS* offensive to some.
(There’s a story to the name that I’ll leave for another time.)
… which is why we’ve renamed it to the “Beeyatch Slap”. Gangsta slang is (a little) less offensive.
The reality is that Amazon is not a level playing field.
Neither is Google or Bing or Facebook.
The “alphas” rule the roost in a lot of markets and they do it slapping the other merchants around.
The “beeyatch slap” refers to every technique the big boys use to jack up their ranking and sales volume FAST.
(And it isn’t about software btw!)
When the Chinese do this, the EU countries and the Unites States call foul…
It’s a violation of trade treaties…
It’s just not “civilized”…
Let me tell you something — online nobody gives a s@#$ about civilized.
It’s kill or be killed.
Thankfully, this isn’t in every market…
It’s just in a few.
You could sell a boat load ton of salad dressing packets and never have this problem.
We teach bitch slapping in FBA Fast Track.
It’s one of the tools in our extensive “tool belt”.
It’s a precision way to deal with competitors and a cut throat market.
Again, we don’t use it all the time (that would be unfair to our competitors).
There’s more than one technique too…
Bitch (aka beeyatch) slapping is more of a mindset…
A way of dominance.
We go over one method but if you ask on the Q&A call I am sure you can squeeze a few more techniques out of us ;-)
Why am I saying all this?
Because FBA Fast Track is *not* vanilla “me too” training.
We cover fundamentals.
We believe in basic, nose to the grindstone marketing, as our core workhorse method of execution.
But there’s more, of course…
We do everything we can to help you deal with the REAL WORLD and not the fantasy happy land of internet marketing launches.
Sometimes you have to get in the mud and get dirty, baby.
It’s ok if you don’t want to.
We don’t blame you.
But if it’s ever forced on you at least you know how to protect yourself … or kick a competitor’s ass.
Andre & Dave “beeyatch slapper” Tropeano
Notice how Dave has been “upgraded” from Cool? :)
We have a NEW report coming to you over the weekend.
Folks that went through Tiny Little Businesses (TLB) might slap themselves in the head when we connect the dots.
Dave’s calling this “Amazon without Amazon: Marketer’s Only“.
Crappy title, but we’ll see where it ends up.
We’ll sent the report out on Monday.